While trying to parse the ongoing tit-for-tat video battle between Gearlog and CNET's Crave, my reaction was something on the order of Scrubs' Dr. Cox saying sarcastically, "For cripes' sake, get back to work!"
But I couldn't really say that, either on YouTube or any of the other eleventy-billion video sites. So here's my idea: allow users to embed a small blurb of video, limiting it to ten seconds or less. Shrink down the video's size to give the visual clue that it's a response, allow it to be attached to the source video, and -- here's the kicker -- cache them while loading the original video, then trigger the clip through a mouseover.
Simple and pithy, sure, but that's the whole point. It doesn't replace comments or "video responses," and lends itself well to the snippets of video captured by cell phones and other devices. Call it a "BackTalk". (I liked "Snapback," but it seemed like that term's more commonly used.)
Is this a free idea? Not entirely. If you implement it, record a video with your development or management team singing an ode of praise to AppScout, to the tune of Ode to Joy. We'll link (or embed it) here.
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